Industry Digital Competitive Intelligence Report
Get a 360° view of how organizations in an industry perform online
Measuring what matters
SEO
Organic search or SEO informs how well the main search engine Google is viewing the site analysed.
PPC
The Pay-Per-Click channel metrics provides an insights on how much the company is investing paid into marketing.
Social
On which platforms, how frequently and with what success the organisation analysed is performing?
Content
Content is the backbone of any website. How much and what type of content can reveal a lot about the website.
Performance
The speed at which a website loads has direct impact on whether the user will leave the site or will become a customer.
Technology
By analyzing what technology is deployed on a website can reveal a lot about the state of the company behind the site.
Security
A company must take steps to ensure the security of the website and safety of the users visiting the site are looked after.
Actionable insights
Perfect for trade bodies
As leaders of a trades body such as trade association, industry trade group, business association, sector association and similar it's important to provide your members with the best value possible.
By creating an industry-wide digital competitive intelligence report your members will become more informed about areas of improvement and it will create a positive change individually and for the industry as a whole.
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Value of competitive intelligence
Map the landscape
Understand what the competition is doing and how. Get clear metrics on what has been implemented and how it's performing.
Understand challenges
The intelligence will provide insights on where there are challenges and missed opportunities.
Identify opportunities
The information can be then used to identify and develop opportunities for your own organisation.
Delivering the best intelligence
Proprietary technology
Danklav has built and maintains proprietary technology that allows it collect information information from target resources.
Data partners
For specific data sets Danklav has partnered up with world's leading data providers to provide best value to its customers.
Human intelligence
For information that can't be acquired, Danklav experts extract and assess the information manually.
Make better business decisions
Arm yourself with the best digital competitive intelligence to make better decisions and improve the ROI of your online activities.